Insights

Ask a question about your own numbers — "which pages brought in the most visitors, and did anything change?" or "what is the average order total by state?" — and Aglyn AI answers from your site's figures. It never guesses a number: every insight links to the rows it was read from, and an insight whose numbers cannot be found in those rows is left out.

Availability

Insights are part of Aglyn AI, which is released gradually. This page applies as insights reach your workspace. Asking a question uses AI credits, like any AI job.

Asking a question

Choose Ask a question on the Ask AI about these numbers card — on a site's dashboard, its Analytics page, and your organization's Sites page — or open the Assist panel on one of these pages and choose Ask about your numbers under AI jobs:

• a site's dashboard or Analytics page — traffic, top pages, where visits came from, forms, bookings, campaigns, A/B tests, announcement bars and popups, store sales, automation runs, the CRM pipeline and deals closed, and funnels;
• a site's CRM → Reports page — the same figures, for questions about where people came from and what they did;
• a site's Marketing page — campaigns, the conversions they were credited with and the revenue they earned, beside the traffic, forms and store sales they drove;
• a site's Automation page — its automations' runs: how many succeeded and failed, and which failed most;
• a site's Bookings page — bookings by service, and how many were canceled;
• a site's Data page, or your organization's Data page — your datasets;
• your organization's Sites page or CRM → Reports — the pipeline across every site, the deals won and lost, and your datasets.

Pipeline figures count only the deals the site can see: on a site, the deals shared with it; on your organization's pages, every deal. Automation runs are counted from the site's run history, never from what a run was about. Announcement bars and popups are counted since each was made — the views, clicks and dismissals the Overlays list shows — whatever window you pick.

The Conversions section and a campaign's report on the Marketing page also carry Ask AI about these numbers in their header, which opens the same dialog with a question about what that page shows — see Marketing with AI.

Type your question, pick the window it covers (the last 7, 14, 30 or 90 days), and choose Ask. Answers usually take about a minute. You can close the dialog while you wait: the answer stays under AI jobs, where View answer opens it again.

How an answer is made

1. The figures are read, never written. Aglyn AI chooses which of your figures answer the question — for example your traffic and your top pages — and Aglyn reads them the same way the console's own cards do. AI never writes a database query and never sees a single visitor, contact, order, booking or submission: only totals, counts and rates.
2. Each insight cites its rows. Choose Show the figures under an insight to see the rows it was written from, and follow the link to the page those figures come from.
3. Untraceable insights are left out. Every number an insight writes must appear in a row it cites — as the table shows it, or rounded. An insight that adds figures together, works out a rate of its own, says a figure rose when it fell, or names a person is left out, and the answer says how many were.

When your figures cannot answer part of a question, the answer says so in one sentence rather than filling the gap.

A question asked about a site is also given that site's status, as a Site status table an insight can cite: whether the site is published, its address, and its published pages. A site with no visits yet is still live when it is published, so an answer never reads a lack of traffic as a site that has not launched. The window you pick is the period the figures cover, not a countdown to anything.

Asking about datasets

On a Data page, a question can summarize a dataset — how many records it holds, how many fill each field, and for a number field its lowest, average and highest value — or group its records by one field, such as the average order total by state.

• A site's Data page reads only the datasets shared with that site, and your organization's Data page reads the datasets you can see.
• A breakdown reads up to the first 2,000 records of a dataset and says so when there are more.
• Group by a field many records share, such as a state, a status or a category. A field with more than 60 different values, such as a name or an order number, can't be grouped by.
• Groups of fewer than three records are counted together as Other. No record is ever sent to AI.

Weekly insights

In the Ask about your numbers dialog, turn on Send me weekly insights for this workspace every Monday. Each Monday, Aglyn AI reads the week for up to five of your busiest sites you can reach, and writes you a short note: what the week meant, why the numbers most likely moved, and one thing to try next. They cover the week before, Monday to Sunday, the same week as the free Weekly summary.

Without turning anything on, every workspace owner and admin already gets the free Weekly summary email each Monday with the week's figures. Weekly insights don't repeat them. They say what the figures mean.

To explain a move, Aglyn AI compares your figures with what changed on the site that week: pages and shared layouts published, posts published, products and redirects added, components and settings changed. It also looks at where visits came from, how each page's rank moved, and your campaigns.

• They arrive as a notification and an email, and are listed under AI jobs. The email opens with The week in short, then takes each insight in turn: what happened, Likely why, Try this with a link to the report, and the rows behind it.
• Every number is still checked against your own figures. A reason is Aglyn AI's reading of them, so it must point to a real change, source or campaign, and it isn't proof. When nothing explains a move, the note says so rather than guessing.
• Search rankings aren't included: Aglyn doesn't read your position in Google. A page's rank here is its place among your own pages by views.
• Each site's weekly insights are an AI job and use AI credits. A site with under 50 page views in the week gets no note and uses no credits. When your workspace has used its AI credits for the month, that week's insights are skipped without a message.
• Turn them off from the same dialog, or under Weekly insights on the Notifications page. Muting Forms & bookings there silences the notification but not the email.
• Weekly insights are made only for people who can run AI jobs on the site.

Privacy

• Only totals, counts, rates and labels are sent to the AI provider: page paths, referring sites and campaign tags; the names of forms, services, products and A/B tests; the names of pages, posts and products changed on the site, with the day; the subjects of campaign emails, with conversions counted by kind and revenue by currency; and for a dataset, its field names and types and, in a breakdown, the values that at least three records share. Email addresses and phone numbers are removed from every label before anything is sent.
• An answer is kept with your workspace for 180 days, like other AI jobs. Only the person who asked can open it; weekly insights can be opened by the people who reach the site.
• Nothing is changed, published or sent to your contacts. The weekly email goes only to people in your workspace who asked for it.